ElevenLabs VP of Sales, Carles Reina: Inside ElevenLabs $330M ARR Sales Machine & The 20x Sales Comp Plan Reps Must Hit

Carles Reina is VP of Sales at ElevenLabs, where he was the first investor and fourth employee. Carles has scaled the revenue org from Day 1 to over $330M in just 3 years. Carles is also an active investor with investments in ElevenLabs, Revolut, Happy Robot and more.

In Today's Show We Discuss:

• How I Turned $20K into $16M with Revolut Angel Investment

• Why I Don't Believe in Product-Market Fit

• How to do Land and Expand: Turning $12K Deals into Millions

• The 20X Rule: A "Ruthless" Comp Plan for Elite Reps

• Public Shaming? Why Honest Pipeline Reviews Save Companies

• Why Your Sales Reps Should Never Be in the Office

• The Outbound King: How to Pivot from 90% Inbound

• "Vibe Coding" & The Death of Technical Ceilings

• Why I'd Fire Myself: The Secret Psychology of High-Performers